Textbook Adoption History
In partnership with Barnes & Noble College, Florida Gulf Coast University has implemented a course material adoption platform, and the following search system provides an easy way to lookup adopted course materials using various search criteria.
Last Updated: Thursday, March 20, 2025Page 3497
| Term | College/School | Department | Course/CRN | Course Title | Instructor | ISBN | Title | Author | |
|---|---|---|---|---|---|---|---|---|---|
| Spring 2025 | Business | Marketing | MAR_4674_14594 | Marketing Analytics | Amro Maher | Not Available | Not Available | Not Available | |
| Spring 2025 | Business | Marketing | MAR_4804_11223 | Market Strategy | Not Available | Not Available | Not Available | Not Available | |
| Spring 2025 | Business | Marketing | MAR_4804_15968 | Market Strategy | Khaled Aboulnasr | Not Available | Not Available | Not Available | |
| Spring 2025 | Business | Marketing | MAR_4804_16145 | Market Strategy | Not Available | Not Available | Not Available | Not Available | |
| Spring 2025 | Business | Marketing | MAR_4832_12591 | Product & Brand Management | Not Available | 9781119533290 | EBK KELLOGG ON BRANDING IN A HYPER... | TYBOUT | |
| Spring 2025 | Business | Marketing | MAR_4832_12591 | Product & Brand Management | Not Available | 9780134877952 | EBK STRATEGIC BRAND MANAGEMENT | KELLER | |
| Spring 2025 | Business | Marketing | MAR_4832_12591 | Product & Brand Management | Not Available | 8220127614405 | STRATEGIC BRAND MGMT.(PEARSON & ) | KELLER | |
| Spring 2025 | Business | Marketing | MAR_4832_12591 | Product & Brand Management | Not Available | 9780134892498 | STRATEGIC BRAND MANAGEMENT | Keller, Kevin Lane | |
| Spring 2025 | Business | Marketing | MAR_4832_12591 | Product & Brand Management | Not Available | 9781119533184 | KELLOGG ON BRANDING IN HYPER... | Tybout, Alice M. / Calkins, Tim | |
| Spring 2025 | Business | Marketing | MAR_4832_14208 | Product & Brand Management | Kira Lewis | 8220144576205 | STRATEGIC BRAND MANAGEMENT-ETEXT ACC | Kevin Lane Keller; Vanitha Swaminathan |
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