Textbook Adoption History
In partnership with Barnes & Noble College, Florida Gulf Coast University has implemented a course material adoption platform, and the following search system provides an easy way to lookup adopted course materials using various search criteria.
Last Updated: Thursday, March 20, 2025Page 2466
| Term | College/School | Department | Course/CRN | Course Title | Instructor | ISBN | Title | Author | |
|---|---|---|---|---|---|---|---|---|---|
| Summer 2024 | Business | Marketing | MAR_3023_52066 | Introduction to Marketing | Youngok Song | 9781264700981 | MARKETING:CORE (LL)-W/CONNECT | Kerin, Roger A. | |
| Summer 2024 | Business | Marketing | MAR_3235_50809 | Social Media Marketing | Gina Tran | 9780999630235 | ESSEN. OF SOCIAL MEDIA MARKETING EBKCAR | CHARELLO | |
| Summer 2024 | Business | Marketing | MAR_3400_50852 | Professional Selling | Brent Baker | 9781948426541 | PROFESSIONAL SELLING | Deeter-Schmelz, Dawn | |
| Summer 2024 | Business | Marketing | MAR_3400_50852 | Professional Selling | Brent Baker | 9781071927212 | EBK PROFESSIONAL SELLING | Not Available | |
| Summer 2024 | Business | Marketing | MAR_3400_50852 | Professional Selling | Brent Baker | 8220135639285 | EBK PROFESSIONAL SELLING | Not Available | |
| Summer 2024 | Business | Marketing | MAR_3400_50852 | Professional Selling | Brent Baker | 8220135639278 | EBK PROFESSIONAL SELLING | Not Available | |
| Summer 2024 | Business | Marketing | MAR_3400_50852 | Professional Selling | Brent Baker | 8220135639261 | EBK PROFESSIONAL SELLING | Not Available | |
| Summer 2024 | Business | Marketing | MAR_3503_50194 | Consumer Behavior | Not Available | 8220130831394 | CONSUMER BEHAVIOR-CONNECT ACCESS | MOTHERSBAUGH | |
| Summer 2024 | Business | Marketing | MAR_3503_50194 | Consumer Behavior | Not Available | 9781266827389 | CONSUMER BEHAVIOR (LOOSELEAF) | Mothersbaugh, David | |
| Summer 2024 | Business | Marketing | MAR_3503_50194 | Consumer Behavior | Not Available | 9781266827174 | EBK CONSUMER BEHAVIOR | David L. Mothersbaugh, Susan Bardi Kleiser, Delbert Hawkins |
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