Textbook Adoption History

In partnership with Barnes & Noble College, Florida Gulf Coast University has implemented a course material adoption platform, and the following search system provides an easy way to lookup adopted course materials using various search criteria.

Last Updated: Friday, October 16, 2026

AND/OR

Page 6301

Term College/School Department Course/CRN Course Title Instructor ISBN Title Author
Spring 2027 Business Marketing MAR_3710_17311 Luxury Marketing Jacqueline Eastman 9781398624276 EBK LUXURY STRATEGY Jean-Nol Kapferer; Vincent Bastien
Spring 2027 Business Marketing MAR_3710_17311 Luxury Marketing Jacqueline Eastman 9781398624269 LUXURY STRATEGY Kapferer, Jean-Noel
Spring 2027 Business Marketing MAR_4156_11217 International Marketing Nichole Gligor 9781965299418 STUKENT INTERNATIONAL MARKETING SIMTERN Stukent
Spring 2027 Business Marketing MAR_4156_11217 International Marketing Nichole Gligor 8220130697983 INTERNATIONAL MARKETING-CONNECT ACC. CATEORA
Spring 2027 Business Marketing MAR_4156_14209 International Marketing Nichole Gligor 9781965299418 STUKENT INTERNATIONAL MARKETING SIMTERN Stukent
Spring 2027 Business Marketing MAR_4156_14209 International Marketing Nichole Gligor 8220130697983 INTERNATIONAL MARKETING-CONNECT ACC. CATEORA
Spring 2027 Business Marketing MAR_4415_13712 Advanced Professional Selling Brent Baker Not Available Not Available Not Available
Spring 2027 Business Marketing MAR_4613_11221 Marketing Research Francis Case 9781736017951 MARKET RESEARCH ESSENTIALS STROMP
Spring 2027 Business Marketing MAR_4613_16355 Marketing Research Youngok Song 9780357901939 EBK BASIC MARKETING RESEARCH Tom J. Brown; Tracy A. Suter; Gilbert A. Churchill
Spring 2027 Business Marketing MAR_4613_16355 Marketing Research Youngok Song 8220133559974 EBK BASIC MARKETING RESEARCH Tom J. Brown; Tracy A. Suter; Gilbert A. Churchill

Page 6301