Textbook Adoption History

In partnership with Barnes & Noble College, Florida Gulf Coast University has implemented a course material adoption platform, and the following search system provides an easy way to lookup adopted course materials using various search criteria.

Last Updated: Thursday, October 29, 2026

AND/OR

Page 5747

Term College/School Department Course/CRN Course Title Instructor ISBN Title Author
Spring 2027 Business Marketing MAR_3400_16669 Professional Selling Scott Whitehouse 8220135639261 EBK PROFESSIONAL SELLING Not Available
Spring 2027 Business Marketing MAR_3412_17003 Effective Mktng Communications Jahann Cherubin-Brennan 9781260027099 EBK SPIN SELLING Rackham
Spring 2027 Business Marketing MAR_3412_17003 Effective Mktng Communications Jahann Cherubin-Brennan 9780070511132 SPIN SELLING Rackham, Neil
Spring 2027 Business Marketing MAR_3412_17003 Effective Mktng Communications Jahann Cherubin-Brennan 8220130698300 BUSINESS+PROFESSIONAL...-CONNECT ACC Floyd
Spring 2027 Business Marketing MAR_3503_11216 Consumer Behavior Jahann Cherubin-Brennan 8220130831394 CONSUMER BEHAVIOR-CONNECT ACCESS Mothersbaugh
Spring 2027 Business Marketing MAR_3503_12855 Consumer Behavior Gina Tran 8220130831394 CONSUMER BEHAVIOR-CONNECT ACCESS Mothersbaugh
Spring 2027 Business Marketing MAR_3503_16585 Consumer Behavior Gina Tran 8220130831394 CONSUMER BEHAVIOR-CONNECT ACCESS Mothersbaugh
Spring 2027 Business Marketing MAR_3710_17311 Luxury Marketing Jacqueline Eastman 9781398624276 EBK LUXURY STRATEGY Jean-Nol Kapferer; Vincent Bastien
Spring 2027 Business Marketing MAR_3710_17311 Luxury Marketing Jacqueline Eastman 9781398624269 LUXURY STRATEGY Kapferer, Jean-Noel
Spring 2027 Business Marketing MAR_4156_11217 International Marketing Nichole Gligor 9781965299418 STUKENT INTERNATIONAL MARKETING SIMTERN Stukent

Page 5747