Textbook Adoption History
In partnership with Barnes & Noble College, Florida Gulf Coast University has implemented a course material adoption platform, and the following search system provides an easy way to lookup adopted course materials using various search criteria.
Last Updated: Wednesday, July 3, 2024
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| Term | College/School | Department | Course/CRN | Course Title | Instructor | ISBN | Title | Author | |
|---|---|---|---|---|---|---|---|---|---|
| Fall 2024 | Business | Marketing | MAR_4804_80978 | Market Strategy | Nichole Gligor | 9781736017982 | MARKETING MANAGEMENT BUNDLE | Terry Sullivan and Stukent | |
| Fall 2024 | Business | Marketing | MAR_4804_80981 | Market Strategy | Khaled Aboulnasr | Not Available | Not Available | Not Available | |
| Fall 2024 | Business | Marketing | MAR_4832_82630 | Product & Brand Management | Youngok Song | 9781119533290 | EBK KELLOGG ON BRANDING IN A HYPER... | Tybout, Alice M. | |
| Fall 2024 | Business | Marketing | MAR_4832_82630 | Product & Brand Management | Youngok Song | 9781119533184 | KELLOGG ON BRANDING IN HYPER... | Tybout, Alice M. / Calkins, Tim | |
| Fall 2024 | Business | Marketing | MAR_4832_82630 | Product & Brand Management | Youngok Song | 8220129475172 | PEARSON ETEXT FOR STRATEGIC BRAND MA | Kevin Lane Keller / Vanitha Swaminathan | |
| Fall 2024 | Business | Marketing | MAR_4832_83294 | Product & Brand Management | Kira Lewis | 9781119533290 | EBK KELLOGG ON BRANDING IN A HYPER... | Tybout, Alice M. | |
| Fall 2024 | Business | Marketing | MAR_4832_83294 | Product & Brand Management | Kira Lewis | 9781119533184 | KELLOGG ON BRANDING IN HYPER... | Tybout, Alice M. / Calkins, Tim | |
| Fall 2024 | Business | Marketing | MAR_4832_83294 | Product & Brand Management | Kira Lewis | 8220129475172 | PEARSON ETEXT FOR STRATEGIC BRAND MA | Kevin Lane Keller / Vanitha Swaminathan | |
| Fall 2024 | Business | Marketing | MAR_4832_83879 | Product & Brand Management | Kira Lewis | 9781119533290 | EBK KELLOGG ON BRANDING IN A HYPER... | Tybout, Alice M. | |
| Fall 2024 | Business | Marketing | MAR_4832_83879 | Product & Brand Management | Kira Lewis | 9781119533184 | KELLOGG ON BRANDING IN HYPER... | Tybout, Alice M. / Calkins, Tim |
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